More than 75% of adults in America rely on vision correction such as eyeglasses or contacts. But in today’s market, customers who need new frames are no longer restricted to making their purchases in a physical store. About two million pairs of spectacle frames were purchased online in the year 2012, according to the Vision Council Internet Influence Report. If you are in the market for new eye wear, you may want to consider the benefits of purchasing glasses online.
In the eye wear industry as a whole, there is great parity in terms of market share. No one brand or company has a share exceeding 6%. This essentially means that there are a wide variety of options to choose from when it comes to top quality manufacturers, from Oakley to Ray Ban and everything in between.
And because you can peruse your options in your own time and finalize your decision online, there is no need to spend extra time in a physical store. Instead, everything is conveniently in front of you at your desktop computer or laptop.
Furthermore, the statistics indicate that those who have bought spectacle frames online in the past have been largely satisfied with their experiences. Those looking for glasses are far more apt to visit the site of the online retailer rather than the manufacturer’s website. Of those who bought glasses online during the second half of 2012, almost 80% are more liable to look online for their next frames purchase rather than in a physical store.
If you have questions, comments, or tips on how to find the perfect pair glasses via the web, be sure to make your thoughts known in the section below.
More can be found here: www.framesdirect.com